In this increasingly digital world, do individuals understand the amount and worth of the data they generate? Are organisations transparent about how they use and store this personal data? Have the disreputable practices of some organisations damaged consumer trust beyond repair?
This white paper discusses four key points organisations must address to ensure they maintain their market share and strengthen engagement with the individuals whose data they hold:
We have brought together some principal research in these areas. Research that led to the development of MyLife Digital’s Consentric Platform, which places the citizen’s trust at the heart of your data protection and GDPR strategy.