Enhance fundraising. Comply with GDPR. Demo Donor Index

Donor Index delivers machine learning analytics to charities large or small

  • Brings the power of Big Data analytics to charities as a “fundraisers friend”.
  • Algorithms optimised for charities and fundraising.
  • Innovative interactive reporting tool for extracting fundraising insights.
  • Powerful predictive capability for long-term supporter value.

Donor Index harnesses  the power of machine learning and artificial intelligence to help charities improve their fundraising performance and fundraising strategy by understanding supporters and their behaviours.

The cloud-based Donor Index service ranks supporters by their expected value and also helps identify and reactivate lapsed supporters. Donor Index can also help UK charities find their most valuable supporters by region. These insights can be applied to improve segmentation accuracy and fundraising performance.
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MyLife Digital Launch Donor Index

MyLife Digital has harnessed the power of machine learning and artificial intelligence to help charities improve their understanding of supporters and their behaviours. The cloud-based Donor Index service provides rankings of supporters’ expected value. These insights can be applied to improve segmentation accuracy and fundraising performance.

Donor Index has been created using the expertise of charity analytics practice Wood for Trees, part of the MyLife Digital group. With many years of providing consulting services to charities, Wood for Trees has accumulated deep knowledge of charity fundraising and segmentation performance. This expertise combines with MyLife Digital’s data science technology to deliver best practice from retail and financial services sectors to charities on a very cost-effective basis.

Click here for the full release

How machine learning can help you learn more about your supporters

On the 5th June we held a useful, and enlightening, webinar for the Charity and Non-Profit sector. James Londal – Director of Data Science, Keith Dewar – Group Marketing and Product Director for MyLife Digital Group and Jon Kelly – Director of Analysis for Wood for Trees presented an overview of machine learning and a demo of Donor Index, a solution specifically for the charity sector based on years of experience in data analysis and modelling.

Click here to download an overview of Donor Index

Download a brief presentation explaining Donor Index

To register to see a recording of this webinar click here

If you would like further information about Donor Index, or to book a private demo please email ecorbett@consentric.io

How machines can help you learn about your supporters

Join our webinar where we show you how Artificial Intelligence can help you find new donors.

How machines can help you learn about your supporters

Artificial intelligence and machine learning might be the next big thing, but as a charity, it’s vital you understand the mechanics behind the machine.

To see what can be achieved, within the rules and regulations that govern your use of data.

James Londal, Director of Data Science at MyLife Digital, will share everything you need to know about how a machine makes its decisions, including:

  •  How machines take eight simple Yes/No questions and generate new patterns in your data
  •  How machines sift through vast quantities of information in seconds
  •  How machines can help us find insights that would otherwise remained hidden
  •  The value machines can bring to your charity

Tailored specifically for charities and the third sector, James will use practical examples to demonstrate the latest in machine learning and how artificial intelligence can help you find new donors.

If you’ve missed the webinar or can’t attend, still register and we’ll send you a copy of the recorded webinar.

New Compliance Manager Role Opportunity

MyLife Digital Group is now seeking a Compliance Manager to join our team.  Reporting to the Director of Operations, you will provide functional management of the MyLife Digital Group regulatory and standard compliance obligations, managing all risk management activities in regards to regulatory, data protection, information security and cyber security.

Please send your CV and covering letter outlining why you think you are suitable for the role to contact@mylifedigital.co.uk by 9 June 2017.

Download Compliance Manager job description

Find out more about MyLife Digital at www.mylifedigital.co.uk

Consentric Permissions joins G-Cloud 9

UK public sector organisations can now procure MyLife Digital’s trusted GDPR permissions management services through the G-Cloud framework on the Digital Marketplace. In enabling public sector and non-profit organisations to achieve GDPR compliance, the Consentric Permissions service puts citizens in control of their personal data and what can be done with it.

The new GDPR data protection legislation comes into force in less than 12 months from now and many organisations face challenges to be ready in time. These challenges are particularly acute with regard to managing citizens’ consents and permissions for organisations’ use of their personal data under the new legislation. The cloud-based Consentric Permissions service has been designed from the ground up to support organisations in doing this.

Read more here

Visit our entry in the Digital Marketplace here

15 Ways To Transform Your Fundraising Performance

MyLife Digital and Wood for Trees have partnered to produce 15 ways to transform your fundraising performance.  

By sharing the Consentric data driven methodology, this report will help you maximise your fundraising performance, especially in light of existing and new regulations.

It’s everything you need to know to transform your fundraising, including:

  • how to maintain and protect your fundraising, so you can continue to deliver vital services
  • how to deepen engagement with your supporters
  • how to really understand the data in your organisation
  • how to use your data to drive fundraising success
  • how to improve the performance of your fundraising, now and for the future

Get your report here

Gavin Lewis joins MyLife Digital

Gavin Lewis joins MyLife Digital Ltd as its new Head of Alliances.

For the past ten years, Gavin has worked at Director level across a number of fast-moving businesses, including Ordnance Survey. Having focussed on developing commercial strategies through key partnerships, most recently he was responsible for the Commercial Development of ImageCat in the UK and Europe.

Read more here

State of your database – webinar for charities

On Thursday 13th April, at 15:30, MyLife Digital and Wood for Trees held a free webinar for charities and not-for-profits, to help them prepare for GDPR.

Keith Dewar and Andrew Sargent explored three steps you can take to examine the state of your database, which includes Consent Audit, Income Analysis and Donor Priority.

To view a recording of the webinar play below.

Our response to the ICO Consultation on GDPR consent guidance

The ICO recently held a consultation for its draft of GDPR consent guidance. MyLife Digital wanted to understand better how consent under GDPR will impact our clients, other organisations and our own business practices. We submitted our response to the consultation with a hope that future guidance will provide more clarity on how to apply consent, and perhaps foremost, help organisations identify the best lawful reason for processing data. 

You can read our response here. We would also welcome your feedback and additional thoughts on GDPR and its impact.

Mark Reed talks to the TechTalk Show

We exhibited at the Digital Health Technology Show, which took place in London, on 7th-8th March 2017. This key conference on digital health, part of the Wearable Technology Show 2017, is a significant date in the digital world calendar, bringing together technological expertise and opportunities for transforming health, healthcare and the medical sector.

Mark Reed, CTO of MyLife Digital was interviewed by The TechTalk Show about the change in thinking around the value of personal data and how data is the new currency of the digital economy with trust as the credit rating.

Click here to listen to the full ten minute interview

Get Ready for GDPR Webinar

On Friday 3rd March we held a successful webinar to help organisations Get Data Protection Right.

In the recording MyLife Digital and partner UKCloud bring you an overview of GDPR and what it means for organisations in the UK.

John Godwin, UKCloud Director of Compliance and IA talks about:
– The changing data protection legislation – GDPR is coming and is relevant to the UK
– Understanding that data protection is an essential consideration of information security
– The increase in mandatory requirements of GDPR, exploring the key elements
– The cost of getting GDPR wrong – significant financial penalties, brand damage, business survival

Keith Dewar, MyLife Digital Group Marketing & Product Director covers:
– The 5W framework and what this means for you
– How to audit existing data for consent and permissions
– Next steps towards compliance ahead of the May 2018 deadline.

Click here to watch the webinar recording