Trust in the Digital Age – A MyLife Digital White paper

In this increasingly digital world, do individuals understand the amount and worth of the data they generate? Are organisations transparent about how they use and store this personal data? Have the disreputable practices of some organisations damaged consumer trust beyond repair?

In this white paper, we explore ‘why rebuilding trust is important’, ‘the drivers for change’, ‘GDPR and what it means’ – amongst other important issues faced by organisations adapting their data protection practices ahead of the new regulation.

Please download the paper and read it at your leisure, we are not capturing any personal data from you to access it, and ask only that you share it, if you like it!

If you would like a demo of the Consentric Permissions solution simply book one here. No face to face hard sale (unless you want it!) just an online webinar or call with one of our lovely Business Development Managers!

Download Trust in the Digital Age White Paper

GDPR: the ultimate checklist

There are now mere months until the General Data Protection Regulation (GDPR) becomes enforceable. It is set to have an unprecedented impact on organisations from every industry if they hold the personal data of EU citizens on their databases, and has the scope to turn marketing as we know it on its head.

J Cromack, talks to Digital Doughnut. Read the full article here.

GDPR and Data Masterclass

Karen Watson will be one of the presenters during this half day masterclass about the latest data protection legislation, run by Masterclassing.

At the GDPR and Data Masterclass you’ll hear from experts in data management and compliance about what you need to do to stay on the right side of the law, and about some of the potential opportunities the new legislation will create. Introductory presentations are followed by in-depth round table discussions where you will have the opportunity to seek answers to your most pressing Content Marketing questions around GDPR and data management. The half-day event is free to attend for bona fide brand delegates who meet our seniority criteria.

Click here for further details

Heard all about our presentations at MyData – now watch the films

Earlier this year we sent three of our dedicated colleagues on a trip to Helsinki, to present at MyData 2017.

We’ve talked about it (a bit!) so this won’t come as a huge surprise, but we are passionate at MyLife Digital about the opportunities the General Data Protection Regulation (GDPR) will bring.

Organisations need to embrace the changes – those that do will reap the benefits, as will their customers.

Click on the links below to see the presentations by:

Karen Watson – GDPR the latest everybody must have

Simon Crossley – Building a Population Scale API

Ruaridh Thomson – Artificial Intelligence and Consent

Break out the popcorn and enjoy!

 

Which Personal Data Statement applies to you?

Whether you are a citizen or an organisation – chances are the new Data Protection regulation will apply to you (If you are a citizen of the EU or an organisation who holds personal data of EU citizens)

So, have a think about what matters to you about personal data – who you share it with, how you use it, what you provide and what you’d like as value in exchange.

Watch this short clip of our Consentric Wheel, then visit the Data Challenges page to learn more about personal data use, how the legislation affects you and how Consentric can help.

 

 

Why GDPR is an opportunity

“After seeing all the emerging solutions on offer at the Technology for Marketing Conference (TFM) at the end of September, I was reminded just how far technology has come in the last couple of decades, and how far it has still to go.”

Deborah Betteridge, Communications and Engagement Manager – looks back on, and to the future of, Marketing practices and technology ahead of the May 2018 changes to data protection for Marketing Tech News.

Read the full article here

Power to the People - Wolfie Smith

Together We’re Better

On 19th October MyLife Digital sponsored, and supported, the Together We’re Better Conference at Bounce Ping Pong in Farringdon.

Together We’re better brings together not-for-profits, start-ups, the public sector and commercial bodies to collaborate, learn and fuel ideas around disruption, the change agenda and what this means across sectors.

Our Practice CEO, J Cromack presents “Not enough love and digital understanding” which addresses the issues organisations face with a lose of trust – especially when it comes to personal data use.  And, how we all need to champion citizens digital rights and help them gain a true digital understanding of what happens to their data once they provide it online.

 

 

What does GDPR stand for?!

J Cromack has written a blog for the Together We’re Better Conference, at which he will present “Not enough love and digital understanding”.

One of my colleagues was at a GDPR seminar in Cardiff last week and somebody in the audience actually asked this very question.

So…

1. Did they book the seminar not knowing what they were going to?

2. Have they been living on another planet for the last couple of years (certainly the last 3 months as everyone on LinkedIn these days appears to be an expert!)?

3. Isn’t the right message getting to the right people at the right time?

Maybe, just maybe it’s a mixture of all three or more possibly there is still too much confusion and uncertainty out there.

To me, GDPR doesn’t just stand for the General Data Protection Regulation, it stands for – or means – Getting Data Protection Right!

To continue reading click here

MyLife Digital and TermSet announce partnership

MyLife Digital (MLD) and TermSet have combined the power of artificial intelligence and best-practice GDPR consent and permissions management technology to assist organisations in achieving the General Data Protection Regulation (GDPR) compliance more quickly, cheaply and accurately. The TermSet ScanR product automatically scans, identifies and retrieves all personal information in all documents stored within multiple systems such as Office365, SharePoint, Google Drive, Dropbox, One Drive, and CRM systems. MyLife Digital’s Consentric Permissions service uses the TermSet service output as a guide and navigational aid to capture, store and manage all GDPR-related consents and permissions associated with personal data across the organisation and its systems.

Continue Reading